HomeFashion show at the façade - Vertical Catwalk®
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Spectacular fashion show in lofty heights
Vertical Catwalk® tilts the "runway" by 90 degrees in the vertical direction! Our specially trained dancers perform their perfectly choreographed vertical acrobatics on the side of the building at the highest stage!
The Vertical Catwalk® – a breathtaking format, which is perfect for spotlighting your company and brand and for communicating advertising messages! We assure an attention-grabbing performance, a stiff neck and unforgettable moments for the audience.
And those who were not on site will hear it from the numerously present media representatives.
The Vertical Catwalk® has already inspired millions of people around the world. Among the absolute highlights are our performances on some of the tallest buildings in the world: like the Taipei 101 in Taiwan, the Petronas Towers in Kuala Lumpur and the Rockefeller Center in New York.
The most important details on Vertical Catwalk® at a glance:
Product: |
Vertical Catwalk® |
Location: |
Indoor / outdoor; performance also possible on a scaffolding rig |
|
Worldwide |
Required min. wall height: |
Wall height of at least 7 meters |
Required max. wall height: |
Unlimited |
Sound: |
According to your individual needs |
Lighting: |
According to your individual needs |
Give us a call. We will be pleased to prepare an individual concept and offer for you!
+49 (0) 89 21 12 92 95
Spectacular show acts attract high media attention!
Benefit from this effect to communicate your message to your target group - on short notice and at a competitive price.
Jochen Schweizer is all about bringing brands and their values to life: The visionary made models walk vertically down the facades of skyscrapers at 90 degrees, face down.
The Vertical Catwalk® has become one of the most successful shows staged by Jochen Schweizer. Thousands came to watch in Rio, Beijing or Zagreb and stood amazed, breathless and inspired by the idea that was able to infuse the brand identity or the client with a unique and very special magical quality.
"We create new emotional dimensions for brands"
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The most important details on Vertical Catwalk® at a glance:
Product: |
Vertical Catwalk® |
Location: |
Indoor / outdoor; performance also possible on a scaffolding rig |
Venue: |
Worldwide |
Required min. wall height: |
Wall height of at least 7 meters |
Required max. wall height: |
Unlimited |
Sound: |
According to your individual needs |
Lighting: |
According to your individual needs |
Give us a call. We will be pleased to prepare an individual concept and offer for you!
+49 (0) 89 21 12 92 95
Munich/Germany
Month/year:
March 2011
Customer:
Freo & Stefan Eisend
Task/purpose:
A spectacular show performance on the occasion of Stefan Eisend´s photo exhibition "Eyecatcher".
Result:
- Perfectly matching music and staging charmed the audience. During the exciting “rapid descents” (up to 40 meter jumps into the depth) the amazed audience produced "ahs" and "ohs".
Shenzhen/China
Month/year:
April 2010
Customer:
C'estbon
Task/purpose:
Vertikal performance presenting the new drink series OPA to the chinese market
Result:
- 200 invited and numerous spontaneous spectators with wide eyes
- Perfectly satisfied customers
- Press and TV coverage all over China
Shanghai/China
Month/Year:
March 2010
Customer:
Peninsula Hotel Shanghai
Task/purpose:
Audience grabbing performance as show element of the hotel opening
Result:
- Thrilled spectators on the red carpet
- Countrywide media coverage
Frankfurt/Germany
Month/year:
October 2009
Customer:
WWF Deutschland
Taks/purpose:
Public attention for the campaign “No cutback for children’s books“
Result:
- Deeply moved spectators on site
- Extensive TV and press coverage
Zwentendorf/Austria
Month/year:
July 2009
Customer:
Save The World Awards
Task/purpose:
Show performance at the nuclear power plant in Zwentendorf/Austria, never being put into operation
Result
- Magnetized prominent audience from Hollywood as well as representatives from culture, economy and politics on site
- 600 milions of fascinated TV viewers worldwide
Düsseldorf/Germany
Month/year:
February 2009
Customer:
Star fashion designer Philipp Plein
Task/purpose:
Show at the fashion tradeshow in Düsseldorf
Result:
- The Vertical Catwalk turned the event of Philipp Plein into the highlight of the "Fashion Show Night"
Ingolstadt/Germany
Month/year:
October 2008
Customer:
Deutsche Bahn
Task/purpose:
Vertical performance for the DB campaign "Out of home, into the city" („Runter vom Sofa, rein in die Stadt“)
Result:
- Volunteers -being secured by a rope- take seat on a purpose-made, floating sofa and are abruptly tilted towards the façade
- Live broadcast of local radio!
- The pedestrian area was blocked for hours!
Cologne/Deutschland
Month/year:
August 2008
Customer:
„Germany’s Next Topmodel“/PRO7
Task/purpose:
Audience grabbing challenge for the canditates
Resultat:
- Highlight of the third „Germany’s Next Topmodel“ series
Zagreb/Croatia
Month/year:
December 2007
Customer:
Hypo Alpe Adria Bank
Task/purpose:
Show for the ceremony "10 years of Hypo Alpe Adria in Zagreb"
Result:
- Implementation of the number "ten" in a spectacular vertical choreography
- TPublic show with numerous spectators during the day
- Exclusive show for 500 invited guests in the evening
London, Hamburg, Berlin, Madrid
Month/year:
2007
Customer:
Jockey
Task/purpose:
- Attention for the brand
- Introduction of the latest underwear collection
Result:
- Strong public interest at the respective point of sale
- Extensive national and international media coverage (TV/press)
Rio De Janeiro/Brazil
Month/year:
December 2007
Customer:
VALE
Task/purpose:
Presentation of the new company logo on the façade of the corporate headquarters involving a lot of media attention
Result:
- Numerous national and international TV and press contacts
Peine/Germany
Month/year:
July 2007
Customer:
Peine Summer-Festival
Task/purpose:
Entertainment for the festival visitors
Result:
- Highlight of the Summer Festival
Istanbul/Turkey
Month/year:
2007
Customer:
Vodafone
Task/purpose:
Extensive national and international media coverage (TV/press)
Result:
- Fascinated audience
- National press coverage
Madrid/Spain
Month/year:
November 2005
Customer:
DaimlerChrysler
Task/purpose:
High-quality product presentations
Result:
- The exclusive audience had only one topic of conversation in the evening: the spectacular unveiling of the vehicle!
Peking/China
Month/year:
November 2005
Customer:
VISA (main sponsor of the Olympic games)
Task/purpose:
Show Act for a ceremonial evening gala
Result:
- Spectacular Vertical Show at a vertical tartan track
- 500 enthusiastic guests
Just give me a call!
Barbara Ackermann
Director of int. Sales
+49 89/211292-95
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